high- end product: Mr Speed with The Canine Cook range of dog food and his pet labrador, Harvey.
According to research, he may well do, after saving the life of one of his own dogs by creating a special food for it which can now be found on the shelves of many independent retail outlets across the UK.
Peter Speed was horrified to find that a liver condition affecting two of his 'best friends' was linked to eating protein-rich traditional foods.
After receiving the diagnosis from a vet, he carried out extensive market research and was unable to find a food that would save his pets – prompting him to launch his own recipes, with the help of food technologists.
Putting in substantial investment, and ensuring human food quality ingredients were used whenever possible, The Canine Cook range was formed, and he is now concentrating on the marketing of the brand as part of his 1st Class Pet Food company, with treats and further recipes to follow.
His labrador Brandy is now living a happy and healthy life.
Read more about the food and the problem itself in today's Grimsby Telegraph.